Have you ever watched a football game on TV or even in the stadium and thought I wish that was me?
The adrenaline and fun filled art of football is possibly the most popular sport in the world and we can see why. It is said in 2019 alone 2.5 million Brits participated in the ‘beautiful game’. Therefore here at JD we knew football was the way to teenagers hearts when encouraging them to get into nature.
Also as our tag line was ‘Your Mates love nature don’t you?’ it is clear that as a brand we are passionate about friendship and we know how important this is to teenagers also.
Football is very sociable and young people who have attended our events have spoke about hoe involved they felt and that they felt they had made new friends. One of our favourite takeaways from our event is that many of the football groups often make group chats to chat and play football more!