ABOUT BUILD MUSCLE OUTDOORS

OUR MISSION

Our new campaign empowers London’s youth to embrace their local environment. We highlight how outdoor activities like walking, biking, or exploring enhance mental and physical well-being. At The North Face, we craft gear tailored for your adventures. From lightweight shoes to durable apparel, we’ve got you covered in any terrain or weather. Step into your next adventure with confidence.

OUR NEWEST CHALLENGE

The North Face 66 challenge urges 16-24-year-olds to reconnect with nature through a transformative 66-day outdoor journey in London’s green spaces. The challenge is tailored to all levels of fitness and there are planned group sessions with influencers and many North Face products to be won.