To combat screen fatigue and social isolation among Gen Z by encouraging young Londoners to unplug and embrace outdoor experiences through inclusive activities in urban green spaces
Choose from board games (chess/checkers/UNO), lighthearted sports (badminton), DIY outdoor games, and mindful workshops fostering genuine connections
Share your outdoor moments on TikTok with #UnplugChallenge and show your transition from digital screens to nature engagement – creative entries may be featured on our social media
Most activities are free, aligning with our goal of accessible outdoor wellness. Check signage at partner locations (Patagonia stores, universities) for specific details
Events take place in London parks and green spaces, with posters and QR codes providing real-time updates at universities, cafes, and Patagonia stores
We prioritise eco-conscious practices: partner brands focus on sustainable gear, and activities minimise waste (e.g., reusable picnic supplies)
Follow our Instagram/TikTok for event recaps, countdowns, and announcements. Subscribe to our newsletter via the website’s QR code
We partner with micro-influencers (5K–50K followers). Contact us via LinkedIn or Instagram DMs with your outdoor-focused portfolio
Posters/flyers with QR codes link to our website and social channels, distributed at KCL/UCL/Imperial campuses, coworking spaces, and partner stores
Visit our Pinterest board for DIY guides on sustainable picnics, outdoor game ideas, and tips for promoting digital detox sessions