Step Into Nature is Salomon’s commitment to helping young people rediscover the joy of the outdoors. By partnering with university running societies across London—including City St George’s, Imperial, Goldsmiths, QMUL, LSE, and UCL—we aim to make nature more accessible and relevant to student life. This campaign encourages students to swap screen time for green time, building friendships, confidence, and resilience along the way. For Salomon, it’s about more than brand visibility—it’s about supporting a generation that values purpose, sustainability, and connection. Any student from the above universities is entitled to a free pair of Salomon running shoes so long as they are signed up and registered to their respective university running society.
We believe time in nature nurtures not just physical health, but mental clarity and emotional strength. Through this initiative, we’re proud to stand alongside students as they carve out space to breathe, explore, and grow—both as individuals and as communities. Step Into Nature is our way of giving back, creating real-world experiences that align with the values we share with the people who wear our gear.
At first glance, London might seem like a city of glass towers, busy streets, and endless movement. But look a little closer, and you’ll find a quieter side—one filled with open spaces, leafy trails, and moments of stillness. For students, the capital offers more than lectures and libraries. From the shaded paths of Hampstead Heath to the calm of Regent’s Park or the winding greenery of the Thames Path, nature is always within reach. These pockets of calm aren’t just places to escape—they’re spaces to recharge, reflect, and reconnect. London is more than a metropolis; it’s a city where green meets grit, offering balance to busy lives.